This remains one of my favorite content creation projects. Doodle Tales was a game we developed at Cranium in conjunction with the folks at IDEO. In this game players first have to draw a picture to complete the photo and then write a caption (for someone else's drawing). My job was to create the content parameters that defined what made a great card -- one that inspired but didn't limit creativity. I also had to find the deck of royalty free licenses that spanned topics and moments (and fit the parameters).